Icann and TLDs

http://news.bbc.co.uk/2/hi/technology/7475986.stm

Where will all this new registration money go?

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This is very interesting, and I'm specifically wondering how the search-engines will respond. Right now I know keywords in the domain are helpful for ranking in searches of those terms, but I'm not sure how this is going to weigh in the long term if there is no shortage of keyword terms at all. I guess its not too different than when they last introduced new TLDs, but it will probably continue to dilute the value of a "perfect" .com name at least a little bit.

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